Upon successful completion of this course, the student shall be able to: A. Explain the importance of the marketing mix and its variables to the American business system. B. Identify various ways and means of financing a business. C. Summarize the role of government in business. D. Describe management techniques and their impact. E. Analyze the impact of technology on business - past, present and future. F. Summarize the role of international business on United States businesses.
Textbook information is available at http://www.bhc.edu/on-campus/bookstore/ You will need to know the BHC course number, e.g., BL201, and section number.
Basic course introducing major kinds of business organizations and forms of ownership. Study of vocabulary and functions of activities such as financing, marketing, management, personnel administration, and international business.
Black Hawk College: 6600 34th Ave Moline, IL 61265 Phone: 3097965000